*Side note this post is going to be somewhat long since I’ve never written one of these before. Also, for those of you just looking for workouts or recipes, feel free to skip this one or scroll down to the features around the web section!
I’ve been out on my own since December 2015 and while it hasn’t gone perfectly, it has been an amazing experience. I wake up jazzed to get to work and do what I love to do all day long every day. Like anyone who freelances or runs their own business some months are better than others. Slowly, but surely, things are building and I hope to share my success (and failures) for those of you who are thinking you may want to go a similar route. I’ll continue this mini-series until December, if you guys really like it then I’ll continue it into next year. Just drop me a comment and let me know!
Mission Statement
To empower millions with the knowledge, tools, and motivation to create healthy lifestyles that fills their hearts with joy and positivity.
My philosophy is very much: “Give a man a fish and you feed him for a day, teach a man to fish and you feed him for a lifetime.” I try to see the bigger picture in everything I do, regardless of the activity, I make sure I see how it fulfills that mission statement in one way or another. Hey, a mission statement is supposed to be big right? Go big or go home, that’s my other motto.
Nutrition Services & Communications – www.hungryhobbyrd.com
Where My Nutrition Services Clients Came From:
This is one of the most common questions I get, so for those of you looking to start your own practice here is where I’m at currently.
- 1 new client via google search – 3-month package
- 1 previous client referred by a client I worked with at Life Time resigned for two 30 minute sessions
- 1 previous client purchased a la carte for a sports nutrition tune up
- 1 family member purchased MRT discounted package
- 1 Active MRT Client (bought package in July) – the first MRT testing client is through the first month of her program
- Serviced out a client’s sports nutrition 3-month package – that client also found me on google
- 1 new group home meal planning client via referral – original found me via Health Profs
Advertising:
- TV Segments x 3
- I did a series of three TV segments through the same advertising agency. These were great exposure for my blog and I’ve made several connections from the exposure.
- Saint Annes Bulletin – I placed an Ad in our church bulletin, we budgeted that as part of our tithing.
- Homemade Flyers – Don’t laugh, okay you can totally laugh, I laughed the whole time I was doing it. I gave out free recipes in my neighborhood with my blog info. This might make more sense when you read my post I have scheduled next week about the Success Principles book I read.
- HealthProfs.com
Networking:
YCP – Young Catholic Professionals –
- Mr. Hungry and I attended this event downtown. The benefits were, first, that we actually met someone that goes to our church. Second, we were invited by my MIL’s friend’s kids (if you can follow that.) They are also our age with no children so it was nice to make that connection. However, from a business standpoint, I don’t think we will be going back. Most people were young single professionals, it seemed more of a dating service than a networking event.
Nutrition Entrepreneurs Dietetic Practice Group (NE DPG).
- This month’s call was with Serena Ball. I learned a few really valuable pieces of information from it.
- I found out what RDs charge for TV segments.
- I should pitch to magazine and TV producers on Fridays (um, I should pitch at all really).
- Healthie has superbill and bill templates for you to use.
- I’m in the process of organizing a mastermind group with the other ladies on the call and one I was previously on. For which I plan to use the mastermind resources on the successprinciples.com website.
Volunteer
- I also serve as Website Chair for the Arizona Academy of Nutrition and Dietetics. Although I missed the meeting because of a miscommunication via email.
TI Fitness
Professional Development:
- Food & Nutrition Magazine Recipe Development Webinar – this was totally worth the 45 minutes because I ended up landing a recipe development spot!
Hungry Hobby Blog
Sponsored Posts & Freelance Writing:
- Prep Dish – I met Allison through the Dietitians on the Blog Facebook group, which is one of the most valuable groups I am in.
- Real Food Outlaws – I have a paid writing gig on the Real Food Outlaws blog that is one post per month.
Special Projects
Social Media Following:
1) Facebook Ad Results
2) Facebook lives
3) Posting more frequently using hootsuite and then co-schedule.
MOM (Month Over Month) Growth
Social Media Helper Services:
Likestagram
Tailwind
Co-schedule
Food Photo Submission Sites:
- Foodgawker – since upgrading my camera it’s gets better every month. Next up, learning to use artifical lighting.
- Healthy Aperture
- Tastespotting
- Finding Vegan
- Foodspreading
- Yumgoogle
- Food Epix
- http://foodyub.com/
- http://foodfotogallery.com
- http://eat365.com.au/
- http://www.delishogram.com
- http://foodporndaily.com
- http://chefthisup.co
- foodfanatic.com
- Tasty Kitchen —> although I haven’t recently been submitting to them. I’m not sure about this one, you have to post your whole recipe so there isn’t a ton of incentive for someone to click back to you.
- Whole Yum
- Food52
- https://allrecipes.com
- Yummly
- Recipe Grazer
- http://foodrhythms.com/
- http://dessertstalking.com/
- http://liqurious.notcot.org/
- http://www.jalapenomania.com/
- Fridgg – I used to submit here but after never seeing any traffic (like at all) I stopped. Anyone have good luck with this?